This video features a panel discussion from a 2016 retailer seminar focused on merchandising to the growing demographic of women hunters. The panel, including notable figures like Melissa Bachman and Tiffany Lakosky, addresses how retailers can effectively cater to female hunters. Topics covered include stocking appropriate merchandise, ensuring staff are trained to properly fit gear such as bows, backpacks, and rifles to women, and strategies for attracting and retaining this customer base through store layout, marketing, and training classes.
This video features a discussion between Cam Edwards, Barbara Baird, and Britney Starr of Women's Outdoor News. The conversation centers around an article advising women hunters to research the NRA thoroughly before supporting it. The discussion highlights the importance of understanding organizations relevant to the hunting and outdoor community, particularly for women entering these spaces. It encourages informed decision-making and due diligence regarding advocacy groups.
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